Thanks to digital printing technology readers of the New York
Times will now be able to buy the paper in London newsagents before it
hits the newsstands in its home city.
Times will now be able to buy the paper in London newsagents before it
hits the newsstands in its home city.
Digital printing firm Oce has signed a deal to
print several thousand copies of the New York daily at Stroma printers
in Wembley to be distributed at specialist newsagents across London.
print several thousand copies of the New York daily at Stroma printers
in Wembley to be distributed at specialist newsagents across London.
Previously, readers of the paper had to wait up to two days for it to be flown across the Atlantic.
Digital printing technology makes it economical
to have tiny print-runs whereas traditional presses need to print
many thousand copies of a newspaper to be ecomically viable.
to have tiny print-runs whereas traditional presses need to print
many thousand copies of a newspaper to be ecomically viable.
PDF files of the New York Times will arrive in London by 4.15am
every day ready for distribution by 6am – while most New Yorkers are
still tuck up in bed.
every day ready for distribution by 6am – while most New Yorkers are
still tuck up in bed.
Picture shows Steve Brown, MD of Stroma, holding a copy of the New York Times hot off the new London press.
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