The marketing body for national newspapers Newsworks has said that Ofcom yesterday painted a misleadingly bleak picture of its members in the News Consumption in the UK report.

Ofcom survey quoted a survey claiming that just 31 per cent of UK adults use a newspaper (printed) for news "nowadays".

But Newsworks said in a statement: "Newspapers are not just paper anymore. They have successfully evolved to become multi-platform newspaper brands, or newsbrands, available online and in app as well as on paper.