Farrah Storr, who will spearhead the recruitment of new UK writers for Substack, has said she would have “killed for” the relationship a newsletter has with its audience while she was editing magazines.

Former Cosmopolitan and Elle UK editor-in-chief Storr started at the newsletter platform in November as its first head of UK writer partnerships.

She told Press Gazette she left magazines for newsletters because “I felt that I’d done everything that I set out to do. And there wasn’t really any other place for me to go.