Wall Street Journal video team recentres around ‘journalism that’s worth paying for’
Head of video Maral Usefi explains six pillars of video strategy implemented in past six months.
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Sun grows video audience to 1bn+ monthly views with 25 new shows
The Sun’s Jon Lloyd on a year of aggressive expansion into video.
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How Dave Jorgenson took the Washington Post video audience with him
Video was not getting support it needed says former ‘Washington Post Tiktok guy’.
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Publishers ‘should be making £1m a year’ from a successful Youtube channel
Youtube “feels different” to other third-party platforms in terms of monetising publisher relationships.
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Immediate reports video revenue up 60% since 2022 strategy change
Paul Doyle sets out reasons behind Good Food and Radio Times publisher’s video growth.
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Why the Financial Times has gone long with video
Global head of video Veronica Kan-Dapaah says guiding principle is adding value for FT subscribers.
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Immediate Media’s Good Food plans video expansion after record revenue 2024
Why new kitchen at Immediate Media HQ will be “big part” of Good Food’s future.
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Why opening of video studios across UK is ‘really big moment’ for Reach
Publisher unveils studio spaces at its biggest newsrooms described as “game-changing” for audience and advertisers.
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