Ladbible launches Betches in UK to talk ‘with, not to’ millennial and Gen Z women
Ladbible Group acquired Betches in 2023 to give it a foothold in the US market.
ByThe Lad Bible
Ladbible owner says revenue will grow by 10% this year
LBG Media sees strong advertising growth from major brands.
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Ladbible owner acquires US women’s brand Betches for $24m
The price may rise as high as $54m if the company hits certain profitability targets by 2026.
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Audience growth: What publishers can learn from Tiktok and why social still matters
Panellists from Reach, Arc XP, The Independent and Ladbible Group on Tiktok, social media referrals, and news avoidance.
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Ladbible responds to criticism of ‘Maaate’ anti-sexism campaign
Ladbible aiming to start conversation around sexism with multimedia campaign.
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Nearly 1,000 news industry jobs cut in UK, US and Ireland since June
Journalist redundancies appear to be rising in the UK, US and Ireland as publishers brace for a recession. Of 830…
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The Tab paid off parent company Digitalbox’s buyout cost in 18 months
Student news site The Tab paid off its entire purchase cost between October 2020 and April 2022, according to parent…
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Ladbible editorial strategy boss says ‘innate understanding’ of youth audience has led to continued growth
Ladbible has harnessed its “innate understanding” of young audiences to keep growing and stay ahead of the field as new…
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