More UK news publishers are adopting ‘consent or pay’ advertising model
Consent rates jump up and small number of holdouts tend to pay instead – experts say it’s a win-win.
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Google scraps plans for alternative Sandbox ad-targeting technology
Move removes ‘fog of uncertainty’ hanging over digital advertising market.
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Dotdash Meredith CEO Neil Vogel: ‘If you make yourself essential, you will be fine’
CEO of the biggest print and online publisher in US reveals key changes which made the business work.
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Guardian, GB News and Newsquest among latest publishers to tell readers: ‘consent or pay’
Likes of Mail Online, The Independent, Mirror, Express, The Sun and The Times already have the model.
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‘Consent or pay’ model is OK for UK news publishers, ICO confirms
Information Commissioner’s Office also set to begin looking at cookie tracking on the 1,000 most popular websites.
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Open web group says Google Sandbox ‘governance framework’ lets it ‘mark its own homework’
Google has proposed implementing consultation periods and appeals processes around its Privacy Sandbox tech.
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‘Bastards’: Publishers remain focused on alternatives despite Google cookies U-turn
Executives at Newsquest, Telegraph, Forbes and Insurads share advertising strategy insights,
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Sky Bet reprimanded by ICO over unlawful cookie usage
ICO also said cookie usage at 99 of the top 100 websites is now compliant.
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