To reach Gen Z legacy media must first stop misrepresenting them
Shira Jeczmien says publishers need to move away from an "all-in-one approach" to social media content.
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Publishers
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Publishers
Reach redundancies: Company rejects report it will replace journalists with influencers
Comments given by CEO Jim Mullen to The Telegraph prompted confusion and anger among staff.
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Schools Week, education’s ‘cross between FT and Private Eye’, celebrates subs growth
John Dickens says concentrating on impactful journalism leads to subscriptions boost.
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Footballco says it will grow affiliate revenues by 300% in 2023 in drive away from advertising
Footballco is driving 50 million page views per month through affiliate content, especially on Goal.
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Reliance on social media sees profits fall and jobs cut at Pink News
However the chief executive told Press Gazette in August Pink News should break even this year.
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Partner content
Why Germany’s most profitable news publisher is staying free online
Interview with the Chief Operating Officer of t-online parent company Ströer Content Group
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Reach restructure: 450 jobs to go, websites to close, print and online teams to combine
Chief executive Jim Mullen blamed the restructure on the 'economic environment'.
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The News Movement ‘on target to hit profit’ amid cuts and exit of CEO William Lewis
“We are hitting all the targets we have set ourselves. We are on a path to profitability.”
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