How The Economist is building engagement to reduce subscriber churn
More intimate, less frequent engagements can be worth many times more than reading an individual article.
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‘The algorithm is a beast’: Editing for social media at Ladbible, Joe and Metro
Editors from Ladbible, Joe and Metro on social strategies and getting readers to "eat their greens".
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Express rapped by IPSO over inaccurate headlines six times in three months
The articles mostly related to the perceived impact of the first Budget from Chancellor Rachel Reeves.
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The Times gives readers ‘bonus accounts’ in bid to retain more subscribers
Times head of subscriber engagement Lisa Stevens shares title's online subs-boosting tactics.
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How Reach returned to audience growth after two years of decline
Reach was chasing the same readers with the same content, says audience director Martin Little.
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BBC reveals plan to expand Local Democracy Reporter coverage areas
Broadcaster also plans to "dramatically" increase presence on Youtube and Tiktok.
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Why DMG online fashion brand Eliza ditched its website
PPA conference warned that Google AI Overviews is asteroid heading for publisher websites.
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Australian culture brand Broadsheet ‘weirdly optimistic’ about launching in UK
Broadsheet founder Nick Shelton says London launch will have print edition as well as digital.
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