CMO of Onfido: ‘Always follow the 70/20/10 rule’
Nate Skinner is the Chief Marketing Officer at global identity verification and authentication provider Onfido and answers our questions in the…
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Quartz ditches paywall to make its journalism ‘accessible to everyone’
Business news site Quartz has permanently dropped its paywall. The ten-year-old outlet, which currently has about 25,000 subscribers, will continue…
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Data suggests UK is on ‘cusp of a golden age for podcasts’
Primitive ad tech and the perception they are a niche listening behaviour have held publishers back from investing in podcasts,…
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How the London Review of Books became a bestseller
When was the last time you read about Japanese bondage clubs and ancient Roman poets wanting to make their critics…
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Sky News exceeds 1m Tiktok followers with ten-fold increase in two months
Sky News has surpassed one million followers on Tiktok amid huge demand for its “distinct, eyewitness reporting” from Ukraine. The…
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Mental health toolkits launched to help stressed and burnt out journalists
The past two years have thrown issues of mental health into sharp focus in the media. The relentless stressors of…
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Publishers reveal how podcast pennies are now turning into big money
Niche podcasts with a small but engaged audience have the potential to be the biggest money-making audio shows for publishers,…
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Podcasts are currently booming in the UK and US, and they are providing an audience for advertising which brands are…
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