Tips from Snapchat on how publishers can connect with young voters
Head of UK partnerships at Snap Inc Lucy Luke shares her insights for news publishers.
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Facebook’s referral traffic for publishers down 50% in 12 months
Referrals to news sites from Facebook have fallen 50% in one year
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First Google core update of 2024 brings bad news for most news publishers
Google’s first core algorithm update of 2024 spells bad news for the vast majority of publishers
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Why FT may be wrong to license its content for AI training
News publishers may be advised to hold their nerve in a game of chicken with the AI companies.
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FT becomes first UK newsbrand to announce licensing deal with OpenAI
FT follows in footsteps of Axel Springer, Associated Press and Le Monde.
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Why Axel Springer CEO Mathias Dopfner made ‘pact with the devil’ on generative AI
LLMs could either destroy media or herald a new beginning.
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Why AI-powered search from Google may NOT be disaster for publishers
Bauer’s global head of SEO on why the arrival of Google’s SGE might not be all bad for publishers.
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Google takes lion’s share of growing UK ad market as publishers lose out
UK ad market grew 6.1% to £36.6bn – but tech platforms take all the growth.
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