Guardian, GB News and Newsquest among latest publishers to tell readers: ‘consent or pay’
Likes of Mail Online, The Independent, Mirror, Express, The Sun and The Times already have the model.
By
Ads & Marketing
Latest in
Ads & Marketing
Cost cuts and growing digital revenue boost Reach profits for 2024
AI-written articles drove 1.8 billion page views in 2024 at Reach.
By
£13.6bn publisher adtech claim versus Google takes step forward
Claim Google abused its monopoly position in online advertising could go to trial in 2026.
By
Reach told by ASA to stop posting ad features on social media without flagging
ASA closes Hull Live case informally but warns problem must be fixed.
By
Three tech start-ups using AI to boost publisher ad revenue
AI-powered programmatic advertising could offer a boost to free online news publishers.
By
Online publishing revenue trends: Audio rising, video stalls, data is golden
In a new quarterly series AOP managing director Richard Reeves analyses online publishing industry revenue trends.
By
Google owes UK news industry £2.2bn from 2023 alone, claims new research
Google says it does not run ads or make money from “vast majority” of news searches.
By
‘Consent or pay’ model is OK for UK news publishers, ICO confirms
Information Commissioner’s Office also set to begin looking at cookie tracking on the 1,000 most popular websites.
By