Should Archant have accepted a BNP advertisement?
A major debate this week — both among journalists and political bloggers — has been whether regional newspaper group Archant…
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Have you seen the price of bread lately?
As if the credit crunch wasn’t enough, Marketing informs us that Premier Foods, the company that makes Hovis bread, has…
ByUS newspaper ad revenues fall 7.9%, internet up 18.8%
Newspaper ad spend in the US fell 7.9 per cent in 2007, according to data from the Newspaper Association of…
ByPrint advertising forecast to drop in 2008
Newspaper and magazine advertising is forecast to drop in 2008 whilst internet is set to continue to rise, according to…
ByLiverpool paper top story: Buy some ad space, please
Now I may be a little old fashioned when it comes to commercial influence in newspapers, but it disheartens me…
ByBusiness briefs: Reed Elsevier, Yahoo-Microsoft
Rivals to Yahoo! and Microsoft are expected to voice their concerns that a merger of the two companies would give…
ByRevamped News at Ten ‘brings older viewers to ITV1’
Advertisers are worried that ITV1’s audience has become “slightly older and more downmarket” since the return of the News at…
ByPearson’s optimistic outlook helps share price recover
Financial Times publisher Pearson looks to have recovered after it was one of the worst-hit media companies in Monday’s stock…
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