TV advertising plunges despite increased viewing
If the advertising picture is looking grim in print – it is even worse for TV, according to Enders Analysis.…
ByAds & Marketing
Latest in
Ads & Marketing
Recovery in 2009? Forget about it, says authoritative US study
Here’s a proper question: when will the downturn end? Like many optimists in adland, Moray MacLennan, the IPA’s president and…
ByReturn from Happyclappland: TV ad revenues take a big hit in January
Have the UK’s media agencies embarked on the long march back from Happyclappyland? In recent months, I’ve lambasted optimistic ad…
ByInternet advertising spend growth to take a big hit in 2009
A new report has halved its predicted UK internet advertising spend growth for next year, warning that digital media will…
ByOlympic jest poster from Sun banned by ASA
An advert by the Sun gloating about Britain winning more medals than Australia at the Olympics in Beijing this summer…
ByWeb 2.0: Start-ups plead for deals and cash from Big Media
Following my post yesterday on the melting down of web 2.0. . . Here’s the FT‘s Kenneth Li on how…
ByAnother bleak forecast for regional paper advertising
Online’s share of classified advertising spend looks set to overtake regional newspapers next year, according to a new report by…
ByMerseyside newspapers face new threat
A publishing company in Merseyside could make a further dent in revenue for the region’s newspapers as it launches a…
By
