Future of native editorial: ‘Some clients want more content than ever before’
What does the future of native content like post the Covid-19 pandemic? Here Progressive Content’s strategy director Richard Cree talks…
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Soaring Q1 revenues for Google and Facebook could spell good news for global news industry
Google owner Alphabet and Facebook both surpassed expectations with their revenues in the first three months of the year, despite…
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Advertising forecasts: News websites face ‘unprecedented’ digital ad decline as Covid-19 halts years of growth
News websites that rely on display advertising revenues are facing an “unprecedented” decline in the market, new forecasts seen by…
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Donald Trump under pressure from 240 US politicians to help save local media with advertising
Donald Trump is coming under increased political pressure to step in to help embattled local media companies with federal government…
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Google waives Ad Manager fees to help news companies deal with Covid-19
Google has stepped up its help for the coronavirus-embattled news industry by offering to waive advertising fees for the next…
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Traffic uplift no compensation for loss of ad revenue, says head of mag publisher’s body
Magazine publishers fear a drop in advertising revenue of up to 95 per cent in the coming quarter, an industry…
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US publishers face collapse ‘within weeks’ as Covid-19 adds to ‘duopoly’ woes
US news publishers are demanding help from the president and tech companies as many fear being wiped out “within weeks”…
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Marketers urged to ‘back don’t block British journalism’ as Covid-19 hits online advertising
While traffic to news websites is booming as people search for the latest news on the coronavirus (Covid-19), digital advertising,…
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