Mindshare CMO: ‘Social media platforms are the new countries’
Mindshare, the global media agency, and their Global Chief Marketing and Culture Officer Greg Brooks are under the spotlight in…
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UK business media titles are charging PRs to publish news
Various B2B business news outlets in the UK are regularly asking PRs for payment in exchange for news coverage in…
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Newsworks CEO: Why publishers can regain market share from Google and Meta
Newsworks is the marketing body for UK commercial news brands and has a remit to help explain the value to…
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The five biggest marketing trends for 2022: Free report
CMOs from Chip, Deloitte Digital and Mindshare have contributed to a new report from the New Statesman Media Group, which…
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Privacy Sandbox: What is the impact on publishers?
This in-depth sponsored report from 10up looks at Google’s Privacy Sandbox changes to online advertising and explains their impact on…
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CMOs disclose their one biggest piece of advice
As part of our report into future trends for CMOs, we asked representatives from PensionBee, Mindshare, Chip and more for…
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How to succeed as a CMO: Leading marketers share their insights
What does the role of a chief marketing officer look like today and how do you succeed as a CMO?…
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Adtech for publishers providing future-proof new revenue
Partner content*: News publishers are losing out on “easy” revenues by failing to enhance their digital advertising offer for existing…
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