How publishers can use branded content to grow advertising revenue
UK publishers not making the most out of branded content says co-founder of Avid Collective Tom Gunter
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Open web group says Google Sandbox ‘governance framework’ lets it ‘mark its own homework’
Google has proposed implementing consultation periods and appeals processes around its Privacy Sandbox tech.
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Adspend growth shows why publishers are going big on video
New IAB UK and Media Sense data reveals why publishers are investing more into video.
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Partner content
How publishers can escape email boxes and embrace automation
Papermule explains how it is helping Telegraph, Bauer and others to make adertising profitable.
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Partner content
Adtech trends for 2025: What publishers need to know
Industry experts share their key adtech trends for publishers for 2025.
Brand safety a ‘con’ costing news industry billions, new research says
Huge research project suggests brand safety fears over news content are misplaced.
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‘Bastards’: Publishers remain focused on alternatives despite Google cookies U-turn
Executives at Newsquest, Telegraph, Forbes and Insurads share advertising strategy insights,
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Sky Bet reprimanded by ICO over unlawful cookie usage
ICO also said cookie usage at 99 of the top 100 websites is now compliant.
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