Google Offerwall explained: Easy way for publishers to test pay-as-you-go and ad-gated access
New publisher technology from Google comes amid concern over AI Overviews rollout.
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Richard Headland
Richard Headland is an independent publishing strategist, journalist and copywriter. He has more than two decades of experience in multichannel content, including as editor in chief at Which?. He is a BSME Ambassador and awards judge.
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