Associated Northcliffe Digital has appointed Mike Rowley as digital director for ThisisLondon.co.uk and its network of regional news sites.
Formerly digital director of the Evening Standard, Rowley will continue to work on this ThisisLondon.co.uk following its recent relaunch.
On the "thisis" network, which comprises 30 regional news sites associated with the company's Northcliffe newspapers, Rowley will work with digital managing editor Robert Hardie and regional teams on expanding their digital activities.
Rowley will report to Mark Milner, managing director of AN Digital Integrated Media.
Milner said: "Mike has been the driving force behind ThisisLondon.co.uk and with his wealth of digital and newspaper publishing experience, it was clear he was the best man to work with me and Northcliffe's Regional MDs as we roll-out our local digital strategy."
Rowley's appointment is the latest senior-level change at the company, which was formed in May through the merger of Northcliffe Electronic Publishing, Associated New Media and Associated New Ventures.
Late last month, Annabel Hembry joined AN Digital as the company's first head of mobile. She will be responsible for developing revenue-generating mobile content products on the sites managed by AN Digital.