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September 11, 2008

New Manchester digital business magazine

By Rachael

American company NXTBOOK has launched a free digital business magazine in Manchester, reports How Do.

Nxt Manchester is a 41 page digital title that has been sent to 100,000 business people in Manchester and surrounding areas.

The launch issue offers business stories, interviews and profiles.

Operations manager Amber Stephens said ‘the actual number of people who view the magazine will be a lot higher’than the 100,000 distribution list. ‘Using the NXTBOOK format we are able to gather extensive stats, so it will be interesting to monitor this in time for the next issue,’she added.

Earlier this week regional business news website, The Business Desk, launched a North West edition covering Manchester.

The region is also served by Crain’s Manchester Business and North West Business Insider.

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