June ABCs: 17 per cent sales boost for re-launched Independent on Sunday

Independent on Sunday editor Tristan Davies has cause for celebration after the first set of ABCs since relaunching his paper as a two-section Sunday – after increasing sales by 17 per cent year-on-year to 245,952.

The new-look paper is intended to provide more a comprehensive digest of the week’s news that Sunday papers have traditionally done. While at the same time – it is more concise with just one big newspaper section and one magazine.

Elsewhere in the national newspaper market, the Financial Times was the only other title to record a year-on-year sales increase in June – up 0.95 per cent to 444,763, buoyed by its overseas editions. Within the UK sales have also risen, from 138,514 to 140,968.

There was better news for the Evening Standard which appears to have put the brakes on its sales slide – it was down 10.87 per cent year-on-year to 276,230, and slightly up month-on-month – by 0.98 per cent. This compares with sales drops of around 18 per cent year-on-year previously since the launch of the two London free evenings papers just under a year ago.

Every other national newspaper was down year-on-year – although the pace of decline has slowed compared with previous months. The daily red-top tabloid market declined by 3.14 per cent and the quality nationals went down by 1.94 per cent in total. The Sunday red-tops were down by 4.99 per cent and the Sunday qualities by 4.12 per cent overall year-on-year.

In the burgeoning free newspaper sector, City Am has kept its distribution just above 100,000 – up 25 per cent from the same period a year ago.

Distribution of Associated Newspapers’ free London Lite is slightly down month-on-month at 388,442 and News International’s thelondonpaper is slightly up 1.63 per cent month-on-month at 496,504.

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