View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. Publishers
  2. Magazines
July 21, 2010

Haymarket to relaunch What Car? later this month

By Press Gazette

Haymarket Consumer Media will later this month relaunch its monthly motoring magazine, What Car?

The September issue of the revamped title will hit newsstands on 29 July carrying an additional 40 pages of editorial.

The new-look magazine is increasing the number of featured car tests and will include a new A-Z feature rating every new car currently on sale in the UK.

According to its publisher, the magazine’s revamp comes after a year of customer research.

Steve Fowler, editor-in-chief said, ‘Before commencing on this major redesign, we listened to our readers up and down the country and showed many of them redesign pages as we progressed.

‘We have made huge investments in the magazine by improving what we do best and what we are famous for.”

The redesign follows the appointment last month of Jim Holder as the magazine’s new editor.

Content from our partners
MHP Group's 30 To Watch awards for young journalists open for entries
How PA Media is helping newspapers make the digital transition
Publishing on the open web is broken, how generative AI could help fix it

Holder, who rejoined the title from autocar.co.uk where he was deputy editor, was one of three senior editorial changes at magazine as former editor Fowler moved to become editor-in-chief with overall editorial responsibility for web and print titles.

According to the most recent figures provided by the Audit Bureau of Circulations, What Car? had an average monthly circulation of 83,102 over the second half of last year, down from 92,102 in the same period a year earlier.

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network