Guardian leads AOP Awards shortlist - Press Gazette

Guardian leads AOP Awards shortlist

Guardian News & Media leads the shortlist for the Association of Online Publishers Awards with 13 nominations.

The publisher of The Guardian, The Observer and was nominated in ten of the 17 awards categories including the coveted digital consumer publisher and website awards.

Digital platforms owned by consumer magazine publisher IPC Media were nominated for 12 awards across seven categories while business publisher, Reed Business Information, was nominated 11 times across seven categories.

The awards will be presented at a gala dinner on 10 June in London.

AOP shortlist in full:


  • The Guardian iPhone app, Guardian News & Media
  • The Guardian Open Platform, Guardian News & Media
  •, Incisive Media
  • MadeForMums, Magicalia
  •, Trinity Mirror
  •, Trinity Mirror

Editorial Team, Business

  • Financial News (, Dow Jones
  • Nursing Times, Emap
  •, RBI
  • Personnel Today, RBI
  • Property Week, UBM

Editorial Team, Consumer

  •, BBC Worldwide
  • GameSpot UK, CBS
  •, Guardian News & Media
  • Nuts, IPC Media
  • Horse & Hound Online, IPC Media
  • IPC Media Homes Network IPC Media
  • NME.COM, IPC Media
  • Telegraph, Telegraph Media Group

Research & Insights Project

  • In VoD we trust, Channel 4
  • GNM Sites and Sections Research, Guardian News & Media
  • GNM Word of Mouth Research, Guardian News & Media
  • The Origin Panel – Women’s Space: Live, IPC Media
  • Campaign Performance Monitor, ITV

Digital Ad Sales Team

  • BBC Worldwide UK
  • Channel, & 4oD, Channel 4
  • Financial News Online, Dow Jones
  • Future Publishing
  • Guardian News & Media
  • ITV
  • Community Care Job Site, RBI
  • Telegraph Media Group,
  • Auto Trader eCommerce Team, Trader Media


  • Bitesize Book Notes, BBC
  •, FT
  • The Guardian iPhone app, Guardian News & Media
  • Techworld & IBM Social Media Campaign, IDG
  • TwitJobSearch – Twitter Job Search Engine, Incisive Media
  • New Scientist – What’s in a face?, RBI
  • Telegraph mobile applications, Telegraph Media Group
  • The Economist – Which MBA? ranking guide, The Economist

Cross-Media Project

  • BBC Headroom, BBC
  • Sky1 Got To Dance, BSkyB
  • Misfits, Channel 4
  • LG at CES/Future Digital, Future
  • Shockwaves NME Awards, IPC
  • The X Factor digital, Talkback Thames
  • The Sun Biz Sessions, News International

Commercial Partnership

  • Aloud.Com with See Tickets and Seatwave, Bauer Media
  • Hollyoaks The Morning After The Night Before, Channel 4
  • Global partnership with XBOX360: Lips, Global Media
  • Haymarket Business Media with Madgex, Haymarket
  • Cisco Business Wisdom with Times Online, News International
  • Times Spelling Bee with Microsoft Office, News International
  • Thomson Reuters Davos Coverage, Thomson Reuters
  • with CentralIndex and StormID, Trinity Mirror
  • Samsung & 3am.coM, Trinity Mirror

Use of Video

  • Bauer Media, Bauer Media
  •, Guardian News & Media
  •, IPC Media
  • NME Video, IPC Media
  • Sun Video, News International
  • Tony Blair live at Chilcot Inquiry, Telegraph Media Group
  • The Economist Videographics, The Economist

Use of Mobile

  • iPhone application, Associated Northcliffe Digital
  • FT iPhone App, FT
  • and the Guardian iPhone app, Guardian News & Media
  • Blast Billiards Touch / Mousebreaker, IPC Media
  • ITN News iPhone app, ITN
  • Thomson Reuters Slideshow and Social Portfolio for mobile, Thomson Reuters
  •, Trader Media

Ad Technology Platform

  • Adify Network Builder, Adify
  • Open AdStream 10, 247 Real Media
  • AudienceScience Gateway, Audience Science
  • Maxifier, Maxifier
  • REVV for publishers, Rubicon Project
  • Skimlinks, Skimlinks
  • Solbright, Solbright
  • Vibrant In-Text Advertising, Vibrant media

Digital Editorial Individual

  • Guy Cocker, GameSpot UK, CBS
  • Matt McAlister, Guardian News & Media
  • Matthew Weaver, Guardian News & Media
  • David Moynihan, Editor NME.COM, IPC Media
  • Faisal Alani,, RBI
  • Michael Targett, Flight Global, RBI
  • Matt Kelly,, Trinity Mirror
  • Iain O’Neil, Property Week, UBM

Business Website

  •, Dow Jones
  •, Incisive Media
  •, Incisive Media
  • Flightglobal, RBI
  •, RBI
  •, RBI
  •, UBM
  • Property Week, UBM

Consumer Website

  • Mail Online, Associated Northcliffe Digital
  • Empire, Bauer Media
  •, BBC Worldwide
  • VOGUE.COM UK, Conde Nast
  •, Guardian News & Media
  •, Haymarket
  • Goodtoknow, IPC Media
  • NME.COM, IPC Media
  •, RBI

Specialist Digital Publisher

  • Magicalia
  • PharmiWeb
  • Sift Media
  • TechCrunch Europe
  • The List Festival Guide

Digital Publisher, Business

  • Emap Inform
  • The Financial Times
  • IHS Janes
  • Incisive Media
  • Reed Business Information
  • TSL Education

Digital Publisher, Consumer

  • Associated Northcliffe Digital
  • BBC Worldwide
  • Factory Media
  • Future Publishing
  • Guardian News and Media
  • ITV
  • Newsquest Media Group
  • Telegraph Media Group


2 thoughts on “Guardian leads AOP Awards shortlist”

  1. The winners have now been announced.

    I was delighted to hear that Global Radio won the AOP Commercial Partnership 2010 award, for their Xbox Lips campaign. I worked on the project, and we had great fun with it.

Comments are closed.