FT ramps up video output with new TV studio

The Financial Times is to significantly increase the amount of video news it carries on its website after unveiling new TV studios at its London headquarters.

The new facility comprises a studio with four remote-control cameras and a state-of-the-art editing suite which will help the Pearson-owned publication increase its multimedia output.

The FT currently produces 180 pieces of video a month to run online and also uses video supplied through a content sharing agreement with business news broadcaster CNBC.

At the studio’s official opening last night FT editor Lionel Barber said: ‘Video is becoming a really big part of our editorial operation. We now work seamlessly across print, online, podcasts and video.

‘All of our journalists have now undertaken dedicated video training and I think we are getting better and better at it. They are getting more confident and understand that it is part of their job.”

Speaking about the new studio, he said: ‘This is going to move us from four-star to five-star in terms of quality.”

Barber said that the FT’s video operation is now a profitable part of the business – and he said that the new studio, with its eye-catching City of London backdrop, would be rented out to other broadcasters to provide another revenue stream.

Press Gazette understands that the FT now has a dozen dedicated staff working on the video operation – with content provided by the same journalists who work on the print edition and online.

FT head of video Richard Edgar said: ‘Nine out of ten journalists are now very excited and pleased to be doing video.”

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