View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. Publishers
  2. Magazines
September 19, 2008

Comedian Alan Carr makes journalism debut in new-look More

By Rachael Gallagher

Bauer Media’s women’s weekly, More, has recruited comedian Alan Carr as chief celebrity reporter as part of a “sophisticated” redesign.

Still sticking firm to its target audience of women aged 18-24, the magazine has been redesigned into a ‘more sophisticated offering’and new features include a 30-page high street fashion section and more advice.

The title, which swapped from fortnightly to weekly under former owner Emap in July last year, has increased pagination by 25 per cent to an average 116 to 124 and has increased page size slightly to match stablemates Heat and Closer.

Friday Night Project presenter Carr will interview a different celebrity every week and warned fellow celebrities to watch out as he takes on his first job as a journalist. He said: ‘Being an A-lister myself I feel I will be able to connect with them unlike any other reporter, befriend them and once I’ve lured them into a false sense of security – get all the juicy goss out of them.”

More’s average year-on-year circulation figure fell 38 per cent to 162,544 for the first half of 2008 following the change in frequency. As a fortnightly title under Emap More recorded a circulation of 260,331 for the first half of 2007.

The relaunch issue is out 23 September and will be supported by a multimedia advertising campaign.

Content from our partners
MHP Group's 30 To Watch awards for young journalists open for entries
How PA Media is helping newspapers make the digital transition
Publishing on the open web is broken, how generative AI could help fix it

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network