By Zoe Smith
Financial news publisher Dow Jones today announced a new Consumer Media Group which combines the print and online editions of the Wall Street Journal into one unit.
To date the company was organized around its channels of distribution – print publishing, electronic publishing and community newspapers. Today’s move creates new divisions based around three markets: consumer media, enterprise media and community media.
Richard F. Zannino, chief executive officer of Dow Jones, said: "By organizing around markets and customers and integrating print, online and other media for each of our franchises, we will enhance our journalistic excellence, increase the value we provide to customers… and be better positioned to exploit growth opportunities in the consumer, enterprise and local media markets.”
New executives were also named. Gordon Crovitz, who had headed up the company’s electronic publishing operations, will become the head of a new consumer publishing unit as well as publisher of the print and online versions of the Journal.
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