The Ealing Times almost trebled in size when it launched its weekly full-colour property section last Thursday.
The West London weekly free paper grew from 28 to 72 pages after 23 estate agents advertised in the new section. The June 19 issue contained 40 pages of property advertising and editorial.
Publisher Vic Catanach said: “The new-look paper has been very well-received within the community and the estate agents are delighted with it. It has opened up the news content as we now have sales and lettings editorial and we are expecting the paper to get even bigger in the next few weeks.”