ITV’s first half results provide more evidence that the media industry is emerging well from the recession.
Net advertising revenue is said to be up 18 per cent year on year for the first six months, ahead of a market which it says is up 15 per cent. Revenue is up £78m year on year to £987m andd pre-tax profit was £97m, versus a £105m loss in the same period a year ago.
And here ITV reveals that it has agreed a pay-television deal with Sky to launch high-definition subscription versions of ITV2, 3 and 4.
The ITV figures follow a strong set of results for regional and national press giant Trinity Mirror last week.