A site produced by the Economist’s UK Ad marketing team featuring a breakdown of the Economist’s magazine circulation and website hits is bouncing around Twitter today.
The site presents the Economist’s ABC circulation numbers in a slick Flash presentation format, which allows you to filter the results by country and continent, and to export the data as a chart.
Interestingly, the country-by-country figures reveal some of The Economist’s most unlikely readers of the print and online versions.
Iran, 222 copies, 2,233 unique users, 12,193 page views
Zimbabwe, 132 copies, 229 unique users, 1,679 page views
Libya, 131 copies, 289 unique users, 2,202 page views
Syria, 91 copies, 376 unique users, 2,040 page views
Iraq, 55 copies, 219 unique users, 1,066 page views
Sierra Leone, 14 copies 32 unique users, 311 page views
Afghanistan, 12 copies, 415 unique users, 4,390 page views
Uzbekistan, 6 copies, 497 unique users, 4,863 page views
Cuba, 3 copies, 157 unique users, 874 page views
Vatican City, 0 copies, 17 unique users, 104 page views
North Korea, 0 copies, 0 unique users, page views
Turkmenistan, 0 copies, 8 unique users, 45 page views