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October 27, 2011updated 14 Sep 2012 5:08pm

ABC: All national press websites down in September

By Press Gazette

Every national newspaper website audited by ABC saw traffic fall in September, according to the latest figures.

The Mirror suffered the worst month-on-month drop with average monthly browsers dipping 15.7 per cent to 12,583,500, followed by Mail Online's 9.8 per cent fall to 67,606,156.

Most websites had a spike in traffic in August as a result of the London riots.

The Guardian had the strongest year-on-year performance with a 44.8 increase in average monthly users to 52,086,069.

Mail Online continues to be by far the most popular UK national newspaper website with 67.6m global unique browsers a month, down from 75m in August and a peak of 77.3m in May.

Full breakdown of UK national newspaper website 'unique browsers' for August 2011, according to ABC

Average monthly global browsers in September and year-on-year percentage change (month-on-month percentage change)

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Mai lOnline : 67,606,156 ; 44.12 (-9.8)

guardian.co.uk : 52,086,069 ; 44.78 (NA)

The Independent : 14,675,273 ; 21.99 (-0.6)

Mirror Group Digital : 12,583,500 ; 11.58 (-15.7)

Telegraph : 37,977,383 ; 18.65 (-7.21)

Average daily browsers in September and year-on-year percentage change (month-on-month percentage change)

MailOnline : 4,063,480 ; 52.17 (-7.7)

guardian.co.uk : 2,918,571 ; 43.17 (-4.6)

The Independent : 658,113 ; 18.88 (1)

Mirror Group Digital : 606,268 ; 15.28 (-15.3)

Telegraph : 1,994,145 ; 19.43 (-7.3)

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

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